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October 17, 2011

Hyundai Tournament of Champions announces 2012 charitable beneficiaries

Kapalua, Maui, Hawaii (October 17, 2011) – On the heels of the tournament’s recent announcement regarding their new ticket program, the Hyundai Tournament of Championships announced today six primary beneficiaries that will receive donations from the annual kickoff to the 2012 PGA TOUR season on January 5-9 at The Plantation Course at Kapalua Resort.

“The PGA TOUR’s charity motto is ‘Together, Anything is Possible,’” said Vice President of Championship Management for the PGA TOUR, Brian Goin. “The Hyundai Tournament of Champions’ dedication to charity here in Maui is a direct reflection of that motto. This event has a long-standing tradition of giving back and it will continue with this year’s event as the tournament has selected six organizations who are dedicated to the greater good of this community.”

Proceeds from the Hyundai Tournament of Champions directly impact local charities. The host organizations of the Hyundai Tournament of Champions have bestowed nearly $3.8 million since the tournament’s move to Kapalua Resort in 1999.  Throughout the years, these charities ranging from youth after-school programs and elderly care facilities, to environmental and wildlife protection groups, share their Aloha by providing valuable support and assistance to the local communities.  The 2012 Hyundai Tournament of Champions designated beneficiaries include:

Boy Scouts of America - Provides scouting programs to youth and adults on Maui, Molokai, and Lanai since 1914. In Maui County, over 1,000 youths and over 500 leaders take part in the Cub Scout, Boy Scout, Varsity Scout, Venturing, and Learning for Life programs. The Boy Scout programs instill values in young people and develop their character, physical fitness and citizenship.

Friends of the Children's Justice Center - The Friends of the Children's Justice Center is literally the last stop for the children of Maui County traumatized by sexual assault, neglect, physical abuse or emotional abuse. There are many needs abused children have which are not met by government or private programs. As children are passed from one agency to another, Friends step in to assist by contributing school clothing, food, medicine, therapy and activities that allow them to become a child again.

Hale Makua - Hale Makua Health Services is a private, non-profit 501c3 corporation that was established in 1947 to provide a nursing home for elders who had no one to care for them or means to pay for needed services. The organization’s commitment to Maui’s community is to enrich lives through compassionate healthcare. Hale Makua Health Services is one of Maui’s largest non-government employers with over 500 employees serving four home- and community-based healthcare programs. Programs include: Hale Makua Long-Term Care; Home Health by Hale Makua; Rehab by Hale Makua; and Adult Day Health by Hale Makua.

J. Walter Cameron Center - The J. Walter Cameron Center provides affordable administrative space to 20 nonprofit organizations that supply health, education and human services to over 30,000 Maui residents annually – ages 0-to-105. The center has extensive meeting facilities that serve 1,400 community organizations and 30,000 attendees annually.

Ka Lima O Maui - Ka Lima O Maui is Maui’s only non-profit community rehabilitation program.  Founded in 1955, their mission is to “Enhance Lives through Self-Reliance” for adults with disabilities and/or economically disadvantaged.  They do so by providing a variety of employment-related services to over 200 persons annually and are Maui’s largest employer of persons with disabilities and those considered economically disadvantaged.  Ka Lima also offers an adult day health program through the Medicaid Waiver program.

Lahainaluna High School Foundation - Lahainaluna High School, founded in 1831, is rooted in tradition, Hawaiian culture, and history. The Lahainaluna High School Foundation provides opportunities and resources to promote educational excellence for all students in the Lahainaluna school community.  It also strives to preserve, perpetuate and share Lahainaluna’s culture and heritage with all of the community; assisting Lahainaluna in building on these values to connect the past to the future in all areas of education.

Interviews with representatives from each organization can be obtained by contacting tournament staff.

Other 501c3 organizations are urged to get involved in the tournament’s new Golf for Maui Charities program in which any 501c3 organization can promote the sale of tickets to this year’s Hyundai Tournament of Championship with 100 percent of the proceeds from the sale of the ticket going back to their charity. All 501c3 organizations interested in being a part of this program should contact the Hyundai Tournament of Champions tournament office at 808-665-9160 or toll-free at 888-665-9160 for more information.

Tickets for competition rounds on Jan. 6-9 are on sale now at <> . Follow the tournament on Facebook to get updates and a behind-the-scenes look at how the tournament is shaping up. Go to <>  and search for Hyundai Tournament of Champions.

About Hyundai Motor America
Hyundai Motor America, headquartered in Costa Mesa, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 800 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle warranty, Hyundai’s 10-year/100,000-mile powertrain warranty, 5-years of complimentary Roadside Assistance and the Hyundai Trade-in Value Guarantee. <>

About Hyundai Tournament of Champions
Hyundai Tournament of Champions is the season-opening event of the PGA TOUR and held at the legendary Plantation Course, designed by Ben Crenshaw and Bill Coore in Kapalua Resort, Maui, Hawaii. The tournament’s unique format allows only champions from the 2011 PGA TOUR season to qualify for this one-of-a-kind winners-only event. During their stay, tournament guests enjoy world-class accommodations at The Ritz-Carlton, Kapalua. Since 1999, the host organizations of the event have distributed nearly $3.8 million to the Maui community.

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Contact: Chris Reimer, PGA TOUR, 904-273-3286,

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